Trend of Digital Marketing 2012 - Social Media Filters

Social Networks are the pillars when we talk about the trends of Digital Marketing 2012 which are going to introduce filters from which the users can separate their worlds. Google+ has already introduced the filters from which the users can seggregate their friends, family members, colleagues into circles. The filters will becoome much more sophisticated throughout 2012, through the ramifications are  largely unclear to advertisers. Hope in 2012 we will get a chance to advertise differently based on various circles.

Trend of Digital Marketing 2012 - Mobiles

The trend of Digital Marketing 2012 is going towards mobile marketing which is increasingly  becoming more social. It is becoming location based as well.  Imagine targeting consumers as they visit certain venues at specific times. Any company doing this would greatly increase their chances at making a sale. The check-ins' in facebook has changed the picture of sales in local businesses.

The process payments and transactions through mobile has been increasing tremendously year by year. We can say that the transactions through smart phones is making a huge business in local stores as it is easier and secured for the users.